DOLCE VITA

Case Study:

Dolce Vita – Holiday Campaign

Brief:

Increase brand awareness and increase sales for the holiday season

Strategy:

A full influencer marketing campaign joined with email, in-store, sales, unique holiday whimsy, and middle-of-funnel informational assets

Scope and Responsibility:

Gift Card Design, Email Marketing Layout, In-Store Signage (Discount) Design, Online Mock-Ups for Landing Page & Lookbook, Imagery & Typography Curation, Subscription Pop-Up Design